Dear friends,
When Sam, Zach, and I first started Rentgrata, we were focused on one simple idea: if we could make it easier for people to connect, then faster leasing, greater resident satisfaction, and stronger relationships between renters and property teams would follow.
It’s always been about renter relationships. That’s where it started. But over the years, one of the greatest surprises, and privileges, has been the relationships we’ve formed with you, our clients. Getting to know you, hearing your goals and doing what we could to help motivated us and brought us joy, and today that ethos echoes throughout our entire team.
As time went on, we recognized that continuing to serve you would take more than just vision. It would take resources, talent, and the right partner to help us grow the right way. We’ve raised some venture capital over the years, but at some point, you realize it’s not about how much money you raise — it’s about finding the right partner at the right time.
To that end, it is my great pleasure to share that Rentgrata has been acquired by Opiniion, the industry’s leading platform for resident feedback and reputation. Together, we’re building a more complete resident experience platform, one that helps you meaningfully engage prospects before they lease, and support residents through every stage that follows.
This means you’ll get even more value from Rentgrata. Everything you love — authentic resident conversations, increased lead-to-lease conversion, powerful social proof, and groundbreaking renter insights — remains. But now you’ll gain deeper visibility into the full resident journey, smarter review generation, and a stronger feedback loop to drive satisfaction and retention.
Nothing changes day-to-day in how you use Rentgrata. Your contracts, relationships, and workflows stay the same. What’s new are the features and opportunities ahead, and we’re excited to share them with you soon.
Thank you for being part of this journey. We’re just getting started, and we can’t wait for what’s next, together.
With gratitude,
Ben
Related:
Opiniion Acquires Rentgrata, Signaling a New Era in Resident Engagement